Key indicators for buyers
The SN10 market is moderately favourable for buyers. Prices have softened (-26.2%), which could present a buying opportunity. Affordability has improved from a peak of 10.3x in 2021 to 8.8x today. Rising rents (£1,057/mo, +6.8%) mean the cost of waiting is real.
Yearly averages · HM Land Registry Price Paid Data
2026averages · HM Land Registry Price Paid Data
House price ÷ median earnings · ONS data
Affordability data shown for wider Wiltshire area
A home in Wiltshire costs 8.8x the local median salary — stretched, improving from a peak of 10.3x in 2021.
Average monthly rent · ONS Private Rental Index
Rental data shown for wider Wiltshire area
Average monthly rent in Wiltshire is £1,057, up 6.8% year-on-year. Rents have risen consistently over the past five years.
2yr fixed · 75% LTV · 25yr term · BoE avg. rate
Based on the average Wiltshire price of £262,912 with a 25% deposit (£66k), a 2-year fixed mortgage at 3.97% costs around £1,038 per month.
Monthly cost comparison based on current data
Uses SN10 avg. price with Wiltshire rental data
Monthly mortgage payments (£1,038) are £19 less than renting (£1,057). However, buying requires an upfront deposit of £66k — it would take around 9 years to recoup that cost compared to renting and investing the difference.
Latest transactions · HM Land Registry Price Paid Data
| Address | Type | Price | Date |
|---|---|---|---|
6, COPPERS ROAD SN10 2FL | Terraced | £213,945 | 27 Jan 2026 |
11, COLSTON ROAD SN10 2BL | Flat/Maisonette | £110,000 | 23 Jan 2026 |
3, NAGS HEAD COURT, NEW PARK STREET SN10 1UY | Flat/Maisonette | £186,000 | 22 Jan 2026 |
13, THE PADDOCK, URCHFONT SN10 4SH | Detached | £500,000 | 19 Jan 2026 |
1, WHITE HORSE WAY SN10 2HQ | Terraced | £240,000 | 15 Jan 2026 |
18, BUNNIES LANE, ROWDE SN10 2PZ | Terraced | £270,000 | 9 Jan 2026 |
2, FOREFIELD TERRACE, ROWDE SN10 2NU | Terraced |
Data sources (all free & public): HM Land Registry Price Paid Data & UK House Price Index · ONS Housing Affordability Ratios · ONS Private Rental Index · Bank of England Quoted Household Interest Rates · HMRC Monthly Property Transactions
Contains HM Land Registry data © Crown copyright and database right 2021. This data is licensed under the Open Government Licence v3.0.
The average property in SN10 sold for £262,912 in 2026, with a median of £245,000 across 12 transactions. Prices fell 26.2% compared to the previous year.
| £220,000 |
| 9 Jan 2026 |
40, HIGH STREET, EASTERTON SN10 4PE | Terraced | £310,000 | 9 Jan 2026 |
71, LONGCROFT ROAD SN10 3AY | Detached | £370,000 | 8 Jan 2026 |
6, CYPRUS TERRACE SN10 1JR | Terraced | £225,000 | 6 Jan 2026 |
104, SPRINGFIELD ROAD, ROWDE SN10 2PD | Terraced | £260,000 | 6 Jan 2026 |
48, SPRINGFIELD ROAD, ROWDE SN10 2PA | Semi-detached | £250,000 | 5 Jan 2026 |
17, KINGSLEY GARDENS SN10 3DH | Terraced | £256,000 | 19 Dec 2025 |
68, WHITE HORSE WAY SN10 2JR | Terraced | £233,000 | 19 Dec 2025 |
1, COOKE COURT, THOMAS WYATT ROAD SN10 5FG | Terraced | £245,000 | 19 Dec 2025 |
3, YARDLANDS, URCHFONT SN10 4EH | Detached | £525,000 | 18 Dec 2025 |
5, ELLIOTT COURT SN10 5EG | Detached | £350,000 | 18 Dec 2025 |
23, PANS LANE SN10 5AF | Semi-detached | £399,950 | 18 Dec 2025 |
CHURCH COTTAGE, 57, THE STREET, MARDEN SN10 3RQ | Terraced | £380,000 | 18 Dec 2025 |
8, CANADA RISE, MARKET LAVINGTON SN10 4AD | Detached | £547,000 | 18 Dec 2025 |
The most recent recorded sale in SN10 was a terraced property on Coppers Road for £213,945 in January 2026. Across the last 20 sales, the median price was £260,000.